시장개방이 확대됨에 따라 세계 각국의 농업, 농정, 무역 등의 동향이 우리나라 농업에 끼치는 강도가 점점 높아지고 있습니다. 우리나라에 영향력이 큰 중국, 일본, 대만 등 인접국가를 비롯하여, 세계 농정과 농산물 무역질서에 지배력이 강한 미국, EU, 그리고 국제기구 등을 중심으로 농업 현안에 관한 정보를 수집·제공하고 있습니다. '세계농업뉴스'는 '세계농업정보'에 게재한 자료를 보완·분류하여 월간으로 간행한 것입니다. 원고게재를 희망하거나 자료에 대해 의견이 있으시면 연락주시기 바랍니다. 담 당 : 김 태 곤taegon@krei.re.kr 농정연구센터 TEL 02-3299-4241 / FAX 02-965-8401
Ⅰ. 농업 농정 동향 1. 중국, WTO 가입후 농산물 품질관리 강화 2. 중국, 사과산업 북미시장 진출 3. 중국, 낙농산업 생산동향 4. 중국, 농업법 개정 5. 중화인민공화국 농업법(전문) 6. 대만, 쌀 수출확대 가이드라인 결정 7. 호주, 한발 영향으로 곡물생산 대폭 감소 8. 미국, 호주와 FTA 체결시 농산물 예외처리 9. 미국, 농가재해지원대책 강화 10. 브라질, 중국에서 옥수수 100만톤 수입 11. EU, 2002년도 농업소득 3% 감소 Ⅱ. 국제기구 논의동향 WTO 농업모델리티 협상동향 (6) Ⅲ. 세계 식료수급 정보 세계 곡물 수급 동향과 전망(2003. 1) Ⅳ. 통계자료 Promotion for the development of agribusiness venture has beenemphasized to enhance value added in agriculture through increasing efficiencyof the agricultural system, and to vitalize farm and rural economy throughincreasing non-farm income of the farm household in Korea. However, policyprograms for the development of agribusiness venture have various problems suchas confused policy target, goal, and measurements to meet policyimplications.Objectives of this study are as follow ; (i) to establish concept ofthe agribusiness venture and identify implications of the development ofagribusiness venture in Korea, (ii) to identify current situations and problemsof the agribusiness venture in terms of policy programs and business itself,(iii) to suggest promotional strategies for the development of agribusinessventure. Followings are summaries of the major findings.(1) Concept of the venture business implies that "new businesses gethigh returns with new technology and idea, with high risk", in general. Theconcept of agribusiness venture includes all the agriculture related businesseswithout considering size, ownership, and type of business. This is expandedconcept compared with the 'agricultural venture(venture farm)' in terms of therange and type of business. However, there are three different types ofagribusiness venture; Government approved venture businesses in agribusinesssector(Type I), agribusiness firms which are not approved as venture yet(TypeII), and farm(or farmer) which are looking for high value- added products withnew idea and technology(Type III).(2) Government enacted 'Special Law for the Promotion of VentureBusiness' in 1997, and provided various incentives such as low rate capitalloan, cheap business site, technical advice, tax reduction, etc. for theapproved venture business. However, there are inefficiency problems becausethese programs are introduced by the various organizations. Furthermore, theseprograms have obvious limitation to promote agribusiness because there are nospeciality for this sector in the approval process, and limited number ofbusiness incubator in rural area.(3) Ministry of Agriculture and Forestry(MAF) introduced programs forthe promotion of agribusiness venture such as providing research fund for thetechnology development of small medium industry (1998), establishingagribusiness specialized investment cooperatives (2001), supporting for themanagement of agribusiness venture incubator (2002), and organizing agribusinessventure investment exhibition and business contest(2002). Although the MAFimproved in terms of policy category, there are questions what is the goal andwho are the target group because the MAF does not have master plan for thedevelopment of agribusiness venture.(4) Number of agricultural venture business is 27 which is 0.2% oftotal government approved venture business 10,182 in 2002. If we expand thecategory of agriculture into agribusiness, this number goes 304, or 3.0% of thetotal venture business. In this case, agribusiness venture consist of foodprocessing(39.8%), farm machinery and agricultural inputs(16.8%), environmentaland new materials(16.8%), and bio-technology(16.4%), etc. Compared with otherventure business, agribusiness venture has less share of RD and venturecapital investment venture, larger share of rural area located venture.(5) According to the survey results, key factors of the successagribusiness are as follows : RD investment to develop new ideaand technology, development of high valued-added new products whichmeet for the consumer's preference, differ-entiation in terms ofprice, production process, and image, etc., specific business modelsuch as membership system, net-working, consumer relation management, link withgreen tourism, etc., introduction of the various marketingstrategies such as electronic commerce and direct market with large shoppingmall.While faced problems of the agribusiness venture arediffered from the stage of development. For example, agribusiness in theplanning stage faced lack of information and special knowledge, startupfinancing and marketing strategies in the starting stage, and market share inthe growth stage venture business. To solve these problems with governmentsupport, most potential agribusiness venture want to get government ventureapproval.(6) There are three principles for the development of agribusinessventure. First, master plan for the promotion of agribusiness venture should beprepared. Since agricultural sector has quite different characteristics, specialprograms for the promotion of agribusiness venture are necessary. Second,agribusiness venture program should be designed for the three different types oftarget group. Especially, government concerns are necessary for supportingRD and business incubator to develop new idea of the starting business,while enforcing linkage with existing government support system throughintroducing venture approval system for the (Type II). Third, promotionalstrategies for agribusiness venture should be designed based on the stage ofdevelopment. For example, providing information and training opportunities arecritical in the planing stage, while capital, appropriate worker, and market areimportant in the opening stage.Following strategies for the development of agribusiness venture aresuggested ; RD for the development of venture idea,education and training to cultivate entrepreneurship, providingtechnology and information to help reasonable decision making,establishing agribusiness incubator at the 'agricultural technology center' inrural area, introducing government approval system for theagribusiness venture, enforcing linkages with related policyprograms of the MAF to solve agribusiness venture's problems such as lack ofcapital and market, etc. reforming government regulation and relatedsystem to promote various business in niche market.